Rich Homie Quan has been dropping a new song and visual for the past couple of weeks now and he continues with that trend again today. With his upcoming Back to the Basics expected to release next week, the Atlanta rapper is back on his grind. On the same day his single “Heart Cold” debuts, Rich Homie also premieres an accompanying music video for the Izze The Producer laced song.
The music video, directed by Marc Diamond, finds the ATLien boo’d up with his shorty and riding around the city, while he raps about the pains in this life.
Back to the Basics is due out Friday, April 14th.
You can purchase “Heart Cold” now through your favorite platform, so head here to show some love.
Rich Homie Quan gets autobiographical on his new Zaytoven-produced banger, “Da Streetz.” While the video depicts his life in and out of prison, the Atlanta rapper uses the song to rhyme about his annual lessons.
“I ain’t know nothing ’bout no drank until the age of 13,” he sings on the hook. “I ain’t know nothing ’bout no money ’til the age of 14 / I ain’t know nothing ’bout no condom ’til the age of 15 / And I ain’t never go to class as a teen / I ain’t dumb, but I ain’t know nothin’ but the streets.”
The Marc Diamond-directed visual also finds Quan sitting on steps, reflecting on his coming of age. “17 was the worst,” he rhymes. “Felt like I ain’t had no purpose / At 18, was workin’ / At 18, was lurkin’ / At 18, I graduated / A lotta lames in my class, I know they mad I made it.”
Somber in a cell, wearing an orange jumpsuit, Rich Homie explains how he managed to turn his life around before receiving some major news. “Age 21, I spent locked up,” he raps. “22, came home, told myself, ‘No more gettin’ back locked up’ / Came home focused / New mind frame, knew nothing could stop us / By 23, my baby momma, she was knocked up.”
RHQ continues, explaining his success at 24 and 25, and details the success of YG’s “My Ni**a.” “I received me a plaque,” he brags of his featured appearance, before boasting about the millions he earned at 25. But despite this success, the video takes a tragic turn with gun shots during a home invasion robbery. Then, Quan is shown back in Fulton County, locked behind bars.